A New brand Visual

Domaines Henri Maire, the Jura in all its glory!

The new visual universe of Domaines Henri Maire evokes the drive towards excellence that the Boisset family has instigated since it acquired the wine house two years ago.

The golden, bronze, or brown tints illustrate the passage from darkness into light. The brown for the dark earth, the barrels, and the beneficial darkness of the cellars, especially for the most emblematic of the wines, the famous vin jaune. The light is that of the altitude of this cooler wine region, the crystalline bubbles of the Crémant, and the gold of the noble oxidization of the Savagnin which reveals itself after more than six years. 

The round seal depicting a man carrying a biou* is a traditional illustration symbolizing the perpetual metamorphosis from the work in the vine into wine, from dark to light. It also includes the date the Henri Maire winery was founded: 1632.

* The biou is a giant bunch carried in a procession in Arbois, the emblematic town of the Jura, on the first Sunday in September to herald the harvests